I’m favouring the indigo corduroy version of the Blouson El Americano, the latest triumph from Man Of The World Christophe Loiron’s label Mister Freedom.

//Christophe Loiron road-tests the blouson//

Read the rest of this entry »

Tags: Blouson El Americano, Chinaco, Christophe Loiron, Mexican War Of Independence, Mister Freedom, Westernwear

The evening of my first encounter with Yuki Yoshioka – who performs and records as Control Freak!! – in April 2006 in Tokyo’s Red Bar sparked a cherished friendship but turned out to be more momentous for a member of our party, Meri.

Introduced that night, these days Meri and Yuki are married and live in London with their gorgeous daughter, Marika.

Read the rest of this entry »

Tags: 2006, Agnes B, Control Freak!!, Granny Takes A trip, Kiyoshiro Imawano, Leroy"Horsemouth"Wallace, Pokit, Red Bar, Tokyo, Yuki Yoshioka

NAME: Christophe Loiron

RESIDES: Los Angeles

OCCUPATION: Mister Freedom

Christophe Loiron is the perfect person to kick off the Men Of The World section, the new counterpoint to Blokes Of Britain and a chance for outernationalists of every stripe to talk about their style.

Schooled in Zaire, the Frenchman has long been a resident of Los Angeles, where he opened his label and store Mister Freedom in the early 00s.

Loiron, ID photograph, 1984.

Read the rest of this entry »

Tags: Beverly Blvd, Casque d’Or, Christophe Loiron, coutil, Django Reinhardt, Eddie Cochran, Hud, Kinshasa, LA, Marien Nationale, Mister Freedom, Nudie The Rodeo Tailor, paletot, Paul newman, Pépé le Moko, Phantom 309, Salaire de la Peur, Treasure Of Sierra Madre, Zaire